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Google plugged a large chunk of cash into bringing application developers on board with Android by offering a total of $10 million in prizes as part of its Android Developer Challenge during Android's initial launch. Slain says that while his company and many others entered the challenge, they were still greatly unsure of Android's long-term potential since the operating system wasn't yet available on any marquee devices and there was a sense that Android was "all buzz" without anything to back it up.
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