You can read all about it here:
List of changes in the item shop:
Vial of Perfume reduced from 75gP to 25gP
Large Perfume Kit reduced from 1350gP to 300gP
Holy Rune reduced from 1500gP to 1000gP
Rough Dragon Hide Backpack reduced from 2000gP to 600gP
Small Deposit Box reduced from 1500gP to 1000gP
Small Bag of Crystal Chips reduced from 250gP to 100gP
Medium Bag of Crystal Chips reduced from 1200gP to 350gP
Potions reduced from 250gP to 200gP
Folks...the game is free to play. What did you expect? In the end it is all a scam. You want more free to play, then you bitch when you get it. Exactly why I stay away from the pricing model. Of course you don't have to use the store but do you expect a gPotato game to make your life in game so fun that you won't have to use the store? No. This is the very foundation of the "Free To Play" market. I hate to quote Keen but he does math. I do not.
Let’s say you want to play for 1.5 hours per night and do a dungeon or PvP or whatever and always be under to effects of perfume. 1.5 h/day, 7 days a week, 4 weeks a month = $12.60 / month. That’s affordable. Up that to 2 hours a night and you’re paying $16.80 / month. That’s a big jump but still affordable.
Guess what people. That's a monthly sub. Enjoy.